American golf legend Tiger Woods has signed a multi-year agreement with Bridgestone Golf to act as the brand's ambassador.
Woods will promote its products and star in future campaigns, and commented 'Bridgestone wants to make golf easier for everyone. Knowing that every golfer's game and swing is unique, it works to match each individual with the best ball for his or her game. If you're not switching to Bridgestone, you're missing out on better scores and a better experience'.